After some users had to be confronted with the dead relatives, friends and family members in the slides of the Year in Review feature it has recently introduced to help users see highlights of this year, the social network apologized for the same.

Facebook apologized after its Year in Review slides brought up memories of dead relative

Facebook apologized after its Year in Review slides brought up memories of dead relative

It invited users to have a glance at their Year in Review which offers a chronological collection of highlighted posts and sections including photos automatically selected from their profile a few days before Christmas and the highlights are compiled by a selection of photos. While it was received well by users, many users also had to find the photos of deceased relatives, family members or friends which gave them an unpleasant experience.
A web design consultant from Cleveland, Ohio, Eric Meyer, reported the issue first as he was confronted by the picture of his six-year old daughter who died of brain cancer this year, with the unmatching tagline, “Eric, here’s what your year looked like!”
Meyer said in a blog that he found that the images that were generated automatically against a preset background which are only suitable for a celebration theme did not fit such pictures. He wrote, “For those of us who lived through the death of loved ones, or spent extended time in the hospital, or were hit by divorce or losing a job or any one of a hundred crises, we might not want another look at this past year.”
He blamed the Facebook algorithm that was used to select the pictures and he said that algorithms are thoughtless and he also said that although calling someone thoughtless is an outright insult, users are being exposed to such unpleasant experiences because of features like these.
Facebook product manager for this particular feature, Jonathan Gheller, said, “[The app] was awesome for a lot of people, but clearly in this case we brought him grief rather than joy,” in an emailed statement apologizing to Meyer.